The start of something big...or at least pretentious
Well, I hope not pretentious. I finally started in with the book. I have it written in my head—hundreds of pages worth. Now I just need to get it all out. It feels weird finally seeing things on pages. It’s exciting, but a little sad. My characters won’t live in me anymore, if that doesn’t sound too strange. They’ll be on their pages, living their lives.
I guess it’s something every writer goes though—the divorce of author and story. Whereas plot and character were a part of us, eventually writers have to learn to get it out, to send it off and let it live.
Cool enough, just a new sensation. Figured I’d spit out a few words about it. There it is.
So, I’m thinking of the best place to get going with this whole ”pitch social media to the world” project.
The problem is that I have the same conversation at least once a day concerning the question: “What is it you do?”
It’s more than just a chit-chat about the military or being a journalist—though those topics are frequent too. What I’m referring to is the fact that most people still don’t have a warm fuzzy about social media.
Yes, social media, the buzz word of the decade. I hear about it enough to make me lose my appetite. Still, I am always having to defend or explain what it is I do every day. It’s more than just browsing Facebook, to be sure. Honestly, it has the capability of completely changing the game in regards to public relations, media and communication.
But how do we start learning about it? Is there some sort of sign from on high that we have to perceive before we start out on our journey? Hardly. It’s just a matter of getting in there and mixing it up.
That’s what this site will be about. I hope to incorporate some really good discussions, re-post a lot of stuff, and generally have a great time explaining things in the context of the larger community contributing.
First things first, though: where should this journey take place? Should I host my own deal? Have my own website? I’ll be rehashing a lot of info from a lot of sources, I wonder if I could get away with just having it on these free spots. Hrmm, I’ll have to ring some of my peoples and see what they think.
This will grow into what I hope is an evolving, growing knowledge base for social media.
I am a military journalist, working at the Defense Information School. While I began my stint here as a basic journalism instructor, I have demonstrated some know-how with emerging media and am now the schoolhouse’s emerging media guru/coordinator/strategist guy (“emerging media” being the term used more by military channels to show that social media is far more comprehensive than purely social means).
That means it falls to me to get with other PA emerging media people to figure out how in the hell the military will interface with the world through emerging media.
About three to five times a day, well-meaning, genuinely interested and sinciere coworkers stop by and ask “What’s new?” Depending on how many times they’ve stopped by previously, I either have to give them a huge social media pitch, or I can recount the past few days’ goings on.
Regardless, a significant amount of my day is relegated to preaching the gospel for social media. So, this site will be a nexus of sorts to help hone my skills and my knowledge base, in addition to allowing other people to listen in and see how a burgeoning military social media campaign takes flight.